Jesse Agyepong & Associates

Jesse Agyepong & Associates

Accra, Ghana Est. 2003

About

A practitioner-led strategic advisory firm founded in Accra by Jesse Agyepong, who serves as Managing Partner. Jesse Agyepong has been in practice since 2003 and has a well-documented corporate marketing career before going independent. The firm operates across four disciplines: brand strategy, communications, public relations, and public affairs.

Services

  • Brand strategy (including full brand overhauls)
  • Communications strategy
  • Public relations
  • Public affairs
  • Market entry / route-to-market planning for Ghana
  • Crisis/reputation management
  • Capability building
  • Financial advisory / PFMA training for governance and institutional mandates (via partners)

Client Base

  • Government: Ministry of Trade & Industry, Ministry of Foreign Affairs, Ministry of Communications, Ministry of Finance
  • Corporate/Financial: Vodafone Ghana, Philips West Africa, Airtel Ghana, Diageo/Guinness Ghana, FNB Ghana, Access Bank, Ecobank Ghana, aYo Insurance
  • NGO/Foundation: Mastercard Foundation-backed national programme, Springboard Road Show Foundation, Ghana Library Authority, RNAQ Foundation, Quick Angels

Positioning

Jesse Agyepong & Associates is a senior-practitioner advisory boutique, closer to a consulting firm than a creative/digital/experiential agency. It does not compete with other agencies on creative execution. Instead, the firm competes on strategic credibility, government/institutional trust, and the personal reputation of its founder.

Specialisations

Public RelationsCorporate Product BrandingBrand Strategy Market ResearchReputation Management

Average Project Size

Not specified.

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